Lumen
A calm, premium brand for AI and SaaS startups, built around one idea: see how your model thinks. Soft violet gradients, a confident wordmark and a product-first website, with social posts, a pitch deck and stationery made to match.
Two ways to get one
Make it yourself,
or have it done for you.
Buy the kit, make it yours.
Get everything in the kit with editable source files and customise it at your own pace. Licensed for one startup or brand.
- 01Buy the kitPay by card at a secure checkout.
- 02Download your filesYour receipt email has the download link.
- 03Customise and launchMake it yours in Figma and Framer.
We tailor it, you launch it.
We tailor the logo, colours, website and pitch deck to your startup and hand it back ready to publish.
- 01Book a 20-minute callTell us what you need.
- 02We tailor the kitUsually about 7 working days. Invoiced before work starts.
- 03PublishHanded back ready to go live.
FAQs
Questions about Lumen?
We have the answers.
What is included in Lumen?
Everything listed on this page, as editable files.
Brand: logo (wordmark, symbol and app icon), 8 contrast-checked colours, typography, gradients and brand guidelines.
Website: a landing page and a 404 page, designed in Figma and built in Framer.
Socials: profile images for Instagram, X and LinkedIn, 3 banners, 25 social posts, link previews and 5 standard web ad sizes.
Sales and company: a 12+ slide investor deck and an invoice.
Stationery: an A4 letterhead and a business card.
Can I see the Lumen website before I buy?
Yes. Under Website on this page, “Website build” has a View link that opens the finished Lumen website, built in Framer. The pictures below show every other part of the kit.
Which tools do I need to edit Lumen?
Figma for the brand, social, sales and stationery files, and Framer for the website. Lumen’s fonts are Switzer and Geist Mono.
Who is Lumen for?
AI and SaaS startups that want a calm, premium look: soft gradients, plenty of space and a website that puts the product first. A licence covers one startup or brand.
Can I change Lumen’s logo and colours?
Yes. Kits are built to be edited, not rebuilt. Swap the logo, colours, images and words, and because Lumen is one system, a change in one place carries through the rest.
Can you customise Lumen for my startup?
Yes, that is Done for you. Book a call, tell us about your startup, and we tailor the logo, colours, website and pitch deck, then hand it over ready to publish.
Talk to us
Not sure yet?
Tell us what you need.
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